Monthly Archives for May 2016

Is your sales force enabled to interact with today’s empowered B2B buyer

The Internet, digital marketing, marketing automation, CRM, fundamental changes in business structure, and significantly higher customer expectations have made the traditional sales model virtually obsolete. Traditional sales professionals were 2 parts personality and one part knowledge. Historically, product knowledge was … Continue reading

05. May 2016 by Mike McGee
Categories: Thought Leadership | Leave a comment

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